Last Updated: July 17, 2026
ShelfConnect, a brand operated by Viralnetiks DOOEL uvoz-izvoz Bitola ("ShelfConnect", "we", "us", or "our"), a company registered in North Macedonia, is committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our wholesale growth services for CPG brands.
We collect personal data about you such as your name, email address, phone number, and company information when you complete forms on our website or contact us for any reason. We may also collect additional information if you voluntarily provide it during your interactions with us.
We monitor website usage including page visits, time spent on site, traffic patterns, and location data to help us understand our users and improve our services. This information may be aggregated or statistical, meaning we cannot identify you individually.
Information You Provide Directly:
Information We Collect Automatically:
Business Outreach Data: As part of delivering our services, we collect business contact information about retailers, clinics, and other businesses (such as business name, contact name, role, business email address, and business address) from publicly available sources (for example business websites, directories, and review platforms) and from professional data providers. We use this information solely to evaluate whether a brand we represent would be a good fit for that business and to send a small number of relevant, tailored introductions. Every outreach email includes a way to opt out, and opt-outs are honored permanently.
We use your personal information for the following purposes:
We may contact you via email, phone, or other methods about our services that may interest you, unless you have opted out.
You can unsubscribe from marketing communications at any time by:
Even if you opt out of marketing communications, we will still send you essential service-related messages regarding your projects and account.
We do not sell your personal information to third parties.
We may share your information only in the following circumstances:
Service Providers:
Introductions: If you are a retailer or business that has expressed interest in a brand we introduced, we share the relevant contact details with that specific brand so the conversation can continue directly.
Legal Requirements:
Business Transfers: In connection with a merger, acquisition, or sale of business assets.
All third-party service providers are required to keep your information confidential and use it only for specified purposes under appropriate data protection agreements.
We implement reasonable security measures to protect your personal information, including:
While we strive to protect your data using commercially reasonable measures, no internet transmission is completely secure, and we cannot guarantee absolute security.
You have the following rights regarding your personal information:
To exercise these rights, contact us at contact@shelfconnect.ai. We will respond within 30 days.
We use cookies and similar technologies to:
Types of cookies we use:
You can control cookies through your browser settings. Most browsers allow you to view and delete cookies, block third-party cookies, block all cookies, or clear cookies when you close your browser. Please note that disabling cookies may affect website functionality and your user experience.
We retain your information for as long as necessary to provide our services and maintain business relationships, comply with legal requirements and tax obligations, and resolve disputes and enforce our agreements.
Specific retention periods:
After these periods, we will securely delete or anonymize your personal information unless longer retention is required by law.
If you provide information about someone else (such as a colleague or team member), you confirm that person has authorized you to provide their information, given consent for processing their personal data, and authorized you to receive data protection notices on their behalf.
Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately at contact@shelfconnect.ai.
As a European company serving clients in Europe, the United States, and Australia, your information may be transferred to and processed in countries outside your jurisdiction.
We ensure appropriate protections are in place for such transfers through:
When transferring data outside the European Economic Area (EEA), we ensure that appropriate safeguards are in place to protect your personal information in accordance with GDPR requirements.
If you are in the European Union or European Economic Area, you have additional rights under the General Data Protection Regulation (GDPR):
Legal basis for processing:
Your GDPR rights:
Our Data Protection Contact: contact@shelfconnect.ai
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):
To exercise these rights, contact us at contact@shelfconnect.ai with "California Privacy Rights" in the subject line.
For Australian residents, we comply with the Australian Privacy Principles (APPs) under the Privacy Act 1988. You have the right to access your personal information, correct inaccurate information, and make a complaint about our handling of your personal information. To exercise these rights or make a complaint, contact us at contact@shelfconnect.ai.
We may update this Privacy Policy periodically to reflect changes in our practices, services, or legal requirements.
We will notify you of material changes by:
Your continued use of our services after any changes constitutes acceptance of the updated policy. We encourage you to review this Privacy Policy regularly.
In the unlikely event of a data breach that affects your personal information, we will:
For questions about this Privacy Policy, to exercise your rights, or to raise concerns about our data practices, contact us at:
We aim to respond to all inquiries within 30 days. For urgent matters, please mark your message as "Urgent" in the subject line.
If you are located in the European Economic Area and believe we have not adequately addressed your concerns, you have the right to lodge a complaint with your local data protection supervisory authority.
This Privacy Policy is effective as of the date listed above and applies to all information collected by ShelfConnect.